Woodford Reserve And Williams Sonoma Make Cocktailing Easy With New Partnership

Just in time for Bourbon Heritage Month, Woodford Reserve and Williams Sonoma have entered into a partnership that is designed to celebrate the spirit. And, even better news for you? The new launch will ensure you will never have a bad bourbon cocktail at home again.

“Woodford Reserve was crafted to be enjoyed on its own or in delicious cocktails. I cannot think of a better partner than Williams Sonoma, which is known for bringing people together around food and drink,” says Chris Morris, master distiller. “Both Woodford Reserve and Williams Sonoma strive to help people enrich life.”

The partnership kicks off with a line of co-branded cocktail mixers, now available for purchase, including the Old Fashioned, Whiskey Sour and Mint Julep. However, this is just the start. Additionally, Woodford Reserve and Williams Sonoma will be leading virtual online cocktail classes on September 15th and 29th where consumers will learn how to make the signature cocktails and hear about the history of bourbon from assistant master distiller Elizabeth McCall.

Visiting Woodford Reserve’s Kentucky Distillery? The company will be shaking up some cocktails with the new mixers.

You can register here for the virtual cocktail class, or check out the collection of mixers here.


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